Affiliate Millions: Make a Fortune using Search Marketing on Google and Beyond
Affiliate Millions\ For more than a decade, the Internet has allowed people to make substantial amounts of money on both a full-time and part-time basis. Today, with even more online opportunities available than ever before, you can achieve a level of financial success that most people only dream about—and in Affiliate Millions, author Anthony Borelli will show you how.\ With the help of coauthor Greg Holden, Borelli will show you how to make thousands, and eventually tens of thousands, of...
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While some people still have doubts about making money online, those in the know continue to take advantage of the profitable opportunities that the Internet has to offer.After making one million dollars through paid search marketing and affiliate advertising in his first full year of operations, author Anthony Borelli quickly realized how effective this online endeavor could be. And now, with Affiliate Millions, Borelli wants to share with you his secrets for exploiting this underutilized and often overlooked strategy.The practice of search marketing and affiliate advertising is simple, but in order to generate a substantial income, the proper execution can be complex. To gain a complete understanding of how it all works, there's no better guide than Anthony Borelli—a 9-to-5 corporate employee-turned-entrepreneur who has stepped into every pitfall and found every trick of the trade on his way to the top of this business.With the help of coauthor Greg Holden, Borelli will show you how to make thousands, and eventually tens of thousands, of dollars each month in resulting commissions by carefully following a straightforward process that has proven itself time and again. Divided into three comprehensive sections—Getting Started, Launching Your Advertising Campaign, and Managing Your Advertising Campaign—Affiliate Millions will:Introduce you to the concept of affiliate advertising—which is the revenue side of this whole process—and then discuss how search marketing can be used to make affiliate advertising more profitable than you might ever have imaginedShow you how to join affiliate networks as well as the affiliate programs you want to promote; find one or more search and content networks to run your affiliate ads on; and create your own ad campaignsHelp you monitor and fine-tune an ad campaign's performance in order to maximize your total returnsThe steps required to become a successful affiliate advertiser and search marketer are well within the reach of anyone, regardless of their prior business experience. The building blocks you need to create this type of business are already online and waiting for you to take advantage of them. All you need is some time, a computer connected to the Internet, and the good advice found within these pages.
Introduction xiAbout the Authors xviiGetting StartedHow to Make Millions on Google and Other Search Engines: My 10-Step Approach 3A Little HistoryMy 10 Steps to Becoming an Affiliate MillionaireMy Message to You: Have Faith in YourselfLearning about Affiliate Advertising 13Getting Up to SpeedHow Do I Get Started?Learning about Search Marketing 23Who Are Search Marketers?What Is Search Marketing?What Are Search and Content Networks?What Are My Search Marketing Options?Why Use Search Marketing to Promote Affiliate Programs?Launching Your Advertising CampaignJoining Affiliate Networks 45How to Join Affiliate NetworksJoining Affiliate Programs 71What to Look For in an Affiliate ProgramIdentifying and Joining the Right Affiliate ProgramsCreating Search Marketing Campaigns 89Steps to Create a CampaignJoin Google AdWords and Create a CampaignJoin MSN adCenter and Create a CampaignReporting 131Affiliate ReportingSearch ReportingComparing the ResultsAffiliate Advertising for Web Pages 139Why Create a Web Site?How Do I Start?Web Sites That Can Use Affiliate AdvertisementsWhat Types of Ads Can I Place?Where Can I Get These Advertisements?Where and When Should I Place These Ads?Affiliate Ads as Your Primary Web Site RevenueDesigning a Web SiteUsing Search EngineOptimization to Market Your SiteManaging Your Advertising CampaignPerformance Monitoring and Tuning 169Why Monitor Performance?Performance MonitoringPerformance TuningDealing with Mistakes 195Common MistakesLearning from MistakesGrowing Your Business: A Call to Action 207Searching for New OpportunitiesReinvesting Profits to Support Future GrowthThe Affiliate Millions Web SiteWorking at Home: Legal and Tax Requirements 219Self-Employment and Owning Your Own BusinessLicensing and Legal ConsiderationsTaxes and AccountingFinding SpaceAffiliate Advertising Resources 233Glossary 239Index 243
