Better Than Homemade: Amazing Foods that Changed the Way We Eat
Better Than Homemade takes you inside the food industry to discover the surprising stories of the inventors, the companies, the marketers, and other creative geniuses behind the nation's best-selling packaged foods. \ You'll learn that:\ \ Velveeta is formulated to be more nutritious than regular cheese\ Minute Rice was the brainchild of a member of the Afghan royal family\ Yellow dye on the first boxes of Swanson's fried chicken dinners made the chicken taste like banana\ The Green Giant...
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Better Than Homemade takes you inside the food industry to discover the surprising stories of the inventors, the companies, the marketers, and other creative geniuses behind the nation's best-selling packaged foods. You'll learn that: Velveeta is formulated to be more nutritious than regular cheese Minute Rice was the brainchild of a member of the Afghan royal family Yellow dye on the first boxes of Swanson's fried chicken dinners made the chicken taste like banana The Green Giant owes his appearance to the god of the harvest and Santa Claus Twinkies were once used to capture a band of escaped baboons Kool-Aid got its start from an 11-year-old entrepreneur Jiffy Pop Popcorn raised the lid on a bitter family feud Birds Eye frozen foods were invented by an Arctic adventurer Economists use the Kraft Macaroni and Cheese Index to track recessions A glut of Thanksgiving turkeys inspired the first TV dinners With colorful archival ads and original product shots, Better Than Homemade is a fascinating history of the foods that changed the way we eat.
