Creating a Web Site: The Missing Manual, 2E

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Author: Matthew MacDonald

ISBN-10: 0596520972

ISBN-13: 9780596520977

Category: Web Programming / Development

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MacDonald teaches the fundamentals of creating, maintaining, and updating an effective Web site—from scratch or from an existing site that is in need of improvement.

The Missing Credits; About the Author; About the Creative Team; Acknowledgments; The Missing Manual Series; Introduction; What You Need to Get Started; About This Book; Macintosh and Windows; About the Outline; About ? These ? Arrows; Downloadable Examples; About MissingManuals.com; Safari® Books Online; Part I: Welcome to the Web; Chapter 1: Preparing for the Web; 1.1 Introducing the World Wide Web; 1.2 Planning a Web Site; 1.3 The Ingredients of a Web Site; Chapter 2: Creating Your First Page; 2.1 The Anatomy of a Web Page; 2.2 XHTML Tags; 2.3 The XHTML Document; Chapter 3: Putting Your Page on the Web; 3.1 How Web Hosting Works; 3.2 Domain Names; 3.3 Getting Web Space; 3.4 Transferring Files; Chapter 4: Power Tools; 4.1 Choosing Your Tools; 4.2 Working With Your XHTML Editor; Part II: Building Better Web Pages; Chapter 5: XHTML Text Elements; 5.1 Understanding Text and the Web; 5.2 XHTML Elements for Basic Text; 5.3 XHTML Elements for Lists; 5.4 Inline Formatting; Chapter 6: Style Sheets; 6.1 Style Sheet Basics; 6.2 Colors; 6.3 Fonts; 6.4 Text Alignment and Spacing; 6.5 Borders; 6.6 Class Selectors; Chapter 7: Adding Graphics; 7.1 Understanding Images; 7.2 Images and Styles; 7.3 Techniques with Graphics; 7.4 Finding Free Art; Chapter 8: Linking Pages; 8.1 Understanding the Anchor; 8.2 Image Links and Image Maps; 8.3 Adding Bookmarks; 8.4 When Good Links Go Bad; Chapter 9: Page Layout Tools; 9.1 The Challenge of Screen Space; 9.2 Tables; 9.3 Style-Based Layout; Chapter 10: Multipart Pages; 10.1 Understanding Multipart Pages; 10.2 Server-Side Includes; 10.3 Frame Basics; 10.4 Building Better Frames Pages; 10.5 Page Templates; Part III: Connecting With Your Audience; Chapter 11: Attracting Visitors; 11.1 Your Web Site Promotion Plan; 11.2 Spreading the Word; 11.3 Adding Meta Elements; 11.4 Directories and Search Engines; 11.5 Tracking Visitors; Chapter 12: Letting Visitors Talk to You (and Each Other); 12.1 Transforming a Site into a Community; 12.2 Helping Visitors Email You; 12.3 Adding Forums and Groups to Your Site; Chapter 13: Making Money with Your Site; 13.1 Money-Making the Web Way; 13.2 Google AdSense; 13.3 Amazon Associates; 13.4 PayPal Merchant Tools; Part IV: Web Site Frills; Chapter 14: JavaScript: Adding Interactivity; 14.1 Understanding JavaScript; 14.2 JavaScript 101; 14.3 Dynamic XHTML; 14.4 Scripts on the Web; Chapter 15: Fancy Buttons and Menus; 15.1 Creating Fancy Buttons; 15.2 Creating Fancy Menus; Chapter 16: Audio and Video; 16.1 Understanding Multimedia; 16.2 Background Music; 16.3 Flash MP3 Players; 16.4 Video Clips; Part V: Blogs; Chapter 17: Blogs; 17.1 Understanding Blogs; 17.2 Getting Started with Blogger; 17.3 Managing a Blog; Part VI: Appendixes; Appendix A: XHTML Quick Reference; XHTML Elements; XHTML Character Entities; XHTML Color Names; Appendix B: Useful Web Sites; Chapter Links; Colophon;Matthew MacDonald is a developer, author, and educator in all things Visual Basic and .NET. He's worked with Visual Basic and ASP since their initial versions, and written over a dozen books on the subject, including The Book of VB .NET (No Starch Press) and Visual Basic 2005: A Developer's Notebook (O'Reilly). He has also written Excel 2007:The Missing Manual, Excel 2007 for Starters: The Missing Manual, Access 2007:The Missing Manual, and Access 2007 for Starters: The Missing Manual, all from O'Reilly. His web site is http://www.prosetech.com.