Praise For Make Millions Selling on QVC\ "Nick's advice in this book is right on the money. He has managed to capture the inner workings of what it takes to be successful on QVC. I am sure that armed with his book, a great product, and most of all...a sense of passion for your product, you have a very good chance at succeeding with QVC."\ —Julia Benben, Color Loco, kids product specialist, inventor/entrepreneur/on-air guest with QVC since 1996\ "If you are serious about getting your product...
When Nick Romer initially envisioned the Kreate-a-lope® Envelope Makera template system that shows anyone how to make an envelope out of any kind of paper in secondshe was far from familiar with what it would take to sell his first invention. He had many questions with regard to marketing, manufacturing, and pricing, but the most pressing question of all was where to begin?A short time into his journey, Romer discovered a then-fledgling home shopping channel called QVC (Quality, Value, and Convenience). He decided to introduce his little idea to the world through QVC and quickly watched his product skyrocket in popularity and profitability.Romer has long since mastered the art of selling on television, and now, with Make Millions Selling on QVC, he shares his extensive experiences and practical know-how with you. Romer's engaging and informative testimonial reveals how anyonefrom the youngest inventor to the oldest entrepreneurcan use QVC to launch their product and make millions of dollars in the process.In a fresh, conversational style, Romer takes you from first inspiration to final thoughts as he discusses how to:Find or create hot productsPitch your product for QVC acceptancePrepare for your big moment on TVMaintain a long-term relationship with QVCAdd easy money to your bottom line Look beyond QVC and focus on other ways to drive your successAnd much moreThrough seventeen concise and well-crafted chapters, you'll not only discover the true power of QVCfrom both a monetary and marketing perspectivebut you'll also learn how QVC can be a springboard for other means of sales and distribution.Make Millions Selling on QVC is more than just a guide to getting you and your products in front of millions of potential customers; it's an inside look at how the largest television retailer in the world operates. The information and advice found throughout these pages will give you a distinct edge in the competitive world of business and allow you to exceed your professional expectations and enjoy the success you deserve.
Acknowledgments viiIntroduction ixHow a Niche Product Generated {dollar}441,158.40 in Ten Minutes 1The Home Shopping Phenomenon 7How to Find or Create Hot Products 11Be First and Fastest to Mass Market 17How to Protect Your Product 25How to Get on QVC 31What QVC Looks for in a Product 43Your First Meeting-Pitching Your Product for Acceptance 49Your Product Has Been Accepted-Now What? 57How to Prepare for Your Big Moment on TV 63A Day in the Life at QVC 77The Two Most Important Words You Can Associate With Your Product 83Getting Paid, Returns, Backorders, and Surges 85How to Add Easy Money to Your Bottom Line, and Other Ways to Drive Your Success 89Six Mistakes that Can Snap the Back of Your Business, and How to Avoid Them 99Open Doors to Greater Success 109Beyond QVC-The Big Picture 117Final Thoughts 123Resource Directory 125Frequently Asked Questions 129Glossary of Terms 132About the Author 138Index 139