Paying with Plastic: The Digital Revolution in Buying and Borrowing
The payment card business has evolved from its inception in the 1950s as a way to handle payment for expense-account lunches (the Diners Club card) into today's complex, sprawling industry that drives trillions of dollars in transaction volume each year. Paying with Plastic is the definitive source on an industry that has revolutionized the way we borrow and spend. More than a history book, Paying with Plastic delivers an entertaining discussion of the impact of an industry that epitomizes...
Search in google:
The definitive account of the trillion-dollar payment card industry, co-authored by Sloan School Dean and Professor Richard Schmalensee.
1Plastic cards12From seashells to electrons253More than money534From gourmets to the masses875From Sardi's to Saks.com1156It takes two to tango1337Co-opetition and the payment card ecosystem1598System wars1859Issuer brawls21310Backroom battles24711The antitrust wars26712On the brink29713And they don't take cash317
\ From the Publisher"Well-written and clearly presented." Tudor Marshall The Business Economist\ \
