The Science of Fear: How the Culture of Fear Manipulates Your Brain
A timely and entertaining psychological look at why we're afraid and what to do about it\ From terror attacks to bursting real estate bubbles, from crystal meth epidemics to online sexual predators and poisonous toys from China, our list of fears seems to be exploding. Yet we are the safest and healthiest humans in history. Why are we so worried?\ The Science of Fear is an introduction to the new brain science of risk, dissecting the fears that misguide and manipulate us every day....
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A timely and entertaining psychological look at why we're afraid and what to do about itFrom terror attacks to bursting real estate bubbles, from crystal meth epidemics to online sexual predators and poisonous toys from China, our list of fears seems to be exploding. Yet we are the safest and healthiest humans in history. Why are we so worried?The Science of Fear is an introduction to the new brain science of risk, dissecting the fears that misguide and manipulate us every day. Award-winning journalist Daniel Gardner demonstrates how irrational fear springs from the ways humans miscalculate risks based on our hunter-gatherer brains. With the exclusive cooperation of risk-science pioneer Paul Slovic and other leading experts, Gardner reveals how our "gut" reactions lead us astray. Understanding our irrational fears frees us from political and corporate manipulation, and makes our choices better, and our lives braver.
Prologue: 1, 595 1Chapter 1 Prehistoric Refugee 5Chapter 2 Of Two Minds 18Chapter 3 The Death of Homo economicus 32Chapter 4 The Emotional Brain 59Chapter 5 A Story About Numbers 87Chapter 6 The Herd Senses Danger 102Chapter 7 Fear Inc. 125Chapter 8 All the Fear That's Fit to Print 155Chapter 9 Crime and Perception 182Chapter 10 The Chemistry of Fear 218Chapter 11 Terrified of Terrorism 246Chapter 12 There's Never Been a Better Time to Be Alive 289Afterword 305Notes 317Bibliography 337Acknowledgments 341Index 343
