Thriving in the Knowledge Age: New Business Models for Museums and Other Cultural Institutions
In Thriving in the Knowledge Age, John Falk and Beverly Sheppard argue that museums require a radically new business model to survive the transition into the knowledge age. Only by shifting towards more personalized and community-based learning experiences can museums reverse the declining attendance figures of the twenty-first century. Written to provide clear answers to fundamental questions about the purpose and goals of the museum of the future, this visionary book is a must-have for...
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Thriving in the Knowledge age provides an entirely new way of envisioning the business model for your cultural institution.
PrefaceviiPart IDoing Business in the Knowledge Age1A World in Transition32Creating a New Business Model17Part IIAn Environmental Scan: Yesterday, Today and Tomorrow3Business in the Industrial Age294The Brave New World of the Knowledge Age48Part IIIBuilding a Knowledge Age Business Model5Experiences That Matter836Understanding What's Important1067Being Community1358Attending to the Bottom Line161Part IVImplementing and Sustaining a Knowledge Age Business Model9Strategies for Success18510Putting It All Together: Thriving in the Knowledge Age221References245Index253About the Authors263
\ MuseThe two authors represent very different aspects of the museum world — science and history, academic and practitioner. Their collaboration has resulted in a valuable book for both new and veteran professionals.\ \
