Women in Media Careers: Success Despite the Odds
Women in Media Careers takes an in-depth look at women's careers in mass media by outlining job descriptions and providing insider tips on how to begin a career. By investigating positions held by women in top media-owning conglomerates, authors Lee Bollinger and Carole O'Neill assert that while women in the media still struggle against the impenetrable glass ceiling, vibrant changes in the industry have left that ceiling more permeable than ever. Women are inching their way into the...
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Women in Media Careers takes an in-depth look at women's careers in mass media by outlining job descriptions and providing insider tips on how to begin a career. By investigating positions held by women in top media-owning conglomerates, authors Lee Bollinger and Carole O'Neill assert that while women in the media still struggle against the impenetrable glass ceiling, vibrant changes in the industry have left that ceiling more permeable than ever. Women are inching their way into the executive positions at top media conglomerates making them major power players in the industry.
Ch. 1 Women's Careers in Media 1Ch. 2 The Glass Ceiling, as Metaphor 7Ch. 3 Nothing Like a Good Book 27Ch. 4 The "Muse" in the News: Women and Newspapers 43Ch. 5 That Magazine, There on the Table 61Ch. 6 The Back Lot of Movies 81Ch. 7 Turning the Radio Down a Little 97Ch. 8 Mirroring the Image of TV 111Ch. 9 The Fast Pace of Cyberspace: The Internet 127Ch. 10 Media Divas and Beyond 147Ch. 11 What's Up With the Techno Future? 157Index 171
\ Erica PotterThis behind-the-scenes look at women working in the media imparts the kind of knowledge I wish I had before starting my career. It's a valuable resource that should be read by anyone thinking of a career in the media.\ \ \ \ \ Mary EddyThis book provides the context for women to transcend glass ceilings throughout the communications industry, and offers superb organizational insight to help women succeed in other industries. This book is filled with sound advice for transforming obstacles into opportunities.\ \ \ September 12 2008 Coastal Carolina University NewsInformative and inspiring, Bollinger and O'neill's encouraging book offers women a reliable resource on the career opportunities in the mass media industry and how they cas succeed in securing a position.\ \ \ \ \ Lynn ZochThe authors have done a fine job in setting out the pros and cons of media careers for women in a very accessible way. The writing is friendly, but the research is thorough, with sources cited throughout. The "Spotlight" sidebars from women professionals in the field and the "Diva" concept are fresh and interesting. Depending on your need, the book will work as a textbook for a course on Gender and the Media, or as a supplemental work for and Introduction to Mass Media.\ \
