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Fascinate: Your 7 Triggers to Persuasion and Captivation
Truth, Lies, and Advertising: The Art of Account Planning
How Starbucks Saved My Life: A Son of Privilege Learns to Live Like...
Outrageous Advertising That's Outrageously Successful: Created for...
Brand Sense: Sensory Secrets Behind the Stuff We Buy
Can't Buy My Love: How Advertising Changes the Way We Think and Feel
20th Century Classic Cars: 100 Years of Automotive Ads
The Prize Winner of Defiance, Ohio: How My Mother Raised 10 Kids on...
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