Being Martha: The Inside Story of Martha Stewart

Hardcover
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Author: Lloyd Allen

ISBN-10: 0471771015

ISBN-13: 9780471771012

Category: Businesspersons & Entrepreneurs - Biography

"Being Martha is a personal—at times a searingly personal—account of Martha's life from the inside, by a friend. It's fascinating—very anecdotal and very emotional. It won't be like anything else you've ever read about her."\ —John Small, editor of SaveMartha.com\ From Being Martha\ "Martha has taught people to do many things and not in the way an ordinary teacher would, but in her own particular way. She taught people about the good things in life—the simple things."\ —Martha Kostyra,...

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The book Martha Stewart fans have been waiting for--an intimate portrait of the real woman behind the iconic image. When Martha Stewart was under investigation for insider trading and later during her trial, the media served up countless and often gratuitous stories purportedly illustrating her imperious management style, cold-hearted social climbing, and out-of-control temper. When he heard these stories, Martha's old friend and one-time neighbor, Lloyd Allen, didn't recognize the generous, fun, down-to-earth woman he knew. Now, in Being Martha, Allen at last sets the record straight. Drawing on hundreds of hours of exclusive interviews with Martha, her family, and her close friends and colleagues, Allen finally reveals the other side of the story, bringing to life the flesh-and-blood woman behind the controversial and glamorous public image. From Martha's childhood in New Jersey to the early days of her catering business, from her rise as lifestyle guru to the huge success of Martha Stewart Living Omnimedia, Allen weaves together fascinating, never-before-told stories, observations, and details that illustrate how Martha made it to the top through talent, passion, perseverance, and hard work--and how she inspired and enriched the lives of people around her. For the first time, he tells what Martha really went through during her trial and prison term and how these experiences changed her forever--making her stronger, more grounded, and more determined than ever to help ordinary people learn to enjoy the good things in life. As Martha Stewart begins the next phase of her life, with two new television shows and other exciting ventures in the works, this book will be a must-read for her legion of fans--and for anyone who wants to understand the real Martha Kostyra Stewart. Lloyd Allen (Weston, CT) is a longstanding friend and former neighbor of Martha Stewart. He has been involved with music videos since the earliest days of MTV and VH1 and is now working on cutting-edge Internet entertainment projects.

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AcknowledgmentsixIntroduction11Martha and Me112Growing Up Kostyra333Keeping Home534No Limits735Mentoring976Doing Everything1197The Going Gets Tough1398On Trial1619Another Place to Be Martha17710Back Home19911Moving Forward215Epilogue: Martha Triumphant221Index227