Engineering Your Start-Up: A Guide for the High-Tech Entrepreneur - completely revised
What's New in the Second Edition\ \ Three New Chapters:\ \ The Term Sheet: A Practical Overview demystifies the structure and terms of venture financing, an all-important event in the life of most successful start-ups that is familiar ground to professional investors but unfamiliar and threatening to many entrepreneurs\ \ Protecting Your Intellectual Property covers the major types of intellectual property protection (copyrights, patents, trade secrets, and trademarks)\ \ The Legal Form of...
Search in google:
The economy may not be great, but there are still plenty of entrepreneurs around with great ideas for high-tech start-ups. If you are one of them, this book will help you succeed. It gives you all the basic information you need to make your great idea a business reality.Updated for today's business and economic climate, the new, fully revised edition of Engineering Your Start-Up is the complete guide to launching and growing a successful high-tech company. The authors, both successful veterans of many start-ups, focus you squarely on the fundamentals of making a new business work.They demystify the start-up process with frank advice, insider's tips, and in-depth analysis. On-point case studies show you what to do--and what to avoid. An expanded list of resources steers you to help when you need it. You'll learn what it takes for you to create and manage a start-up, and the personal characteristics required for success in your new venture.Engineering Your Start-Up offers a dose of reality for all aspects of the start-up world. Among the topics covered: securing funding (or surviving until you do), dealing with venture capitalists, writing a business plan, creating a management team, market positioning, stock ownership and grant practices, protecting intellectual property, and many other topics.Engineering Your Start-Up is a distillation of the key lessons of the high-tech start-up world. As a new entrepreneur, you'll find it a book you go back to again and again. Byte Magazine An essential guide through the pitfalls and hazards of the business world.
List of Figures List of Tables List of Sidebars Foreword Preface Acknowledgments Part 1: The Genesis 1. Start-Up Opportunities for High-Tech Entrepreneurs2. The Technology-Oriented Professional as Company Founder3. Life in Your Start-Up Part 2: Getting Down to Business 4. Market- vs. Technology-Focused Approach to Growing a Business5. When High-Growth Business is Desirable and Necessary6. Start-Up Financing Terminology and Stages Part 3: Elements of a Successful Start-Up 7. Create Your Management Team and Board of Directors8. Evaluate Markets and Target Customers9. Define Your Product or Service10. Write Your Business Plan11. Funding Issues12. The Term Sheet--A Practical Overview Part 4: Making It Pay 13. Remuneration Practices for Your Start-Up14. Stock Ownership15. Stock Options16. Other Equity and Wealth-Building Vehicles17. Valuing Your Equity Position18. Other Compensation and Start-Up Employment ConsiderationsPart 5: Doing It 19. Protecting Your Intellectual Property20. The Legal Form of Your Start-Up21. Making the Start-Up Decision22. Some Final Comments Appendix A.1: Some Colorful Definitions Appendix A.2: Resources Available to Start-Up Entrepreneurs Recommended Reading Index
\ Byte MagazineAn essential guide through the pitfalls and hazards of the business world.\ \ \ \ \ San Jose Mercury NewsA feast of ideas.\ \
