Getting Started in Consulting

Paperback
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Author: Alan Weiss

ISBN-10: 0470419806

ISBN-13: 9780470419809

Category: Marketing

The Unbeatable, Updated, Comprehensive Guidebook For First-Time Consultants\ Getting Started In Consulting\ More people than ever are making the jump from corporate offices to home offices, taking control of their futures, being their own bosses, and starting their own consultancies. Consulting is a bigger business than ever and growing every day.\ For almost a decade, Alan Weiss's Getting Started in Consulting has been an indispensable resource for anyone who wants to strike out on his own...

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Declare your independence with the new, completely updated Second Edition of Getting Started in ConsultingConsulting is big business these days. And with more companies outsourcing more functions and a growing population of professionals pursuing the dream of self-employment, it’s a field that will only continue to grow. This book provides all the information you need to start your own consulting practice.This revised edition of Getting Started in Consulting offers focused, practical guidance on starting a consulting business, and shows how low overhead and a high degree of organization can add up to a six-figure income. Revised for 2004, this edition includes a new chapter on getting started even quicker, and presents the latest advice on networking and getting the most out of technology. Packed with helpful charts and tables, this expert guide also covers:How to finance a consulting practiceMarketing consulting services to corporate clients Writing proposals that sell Legal requirements for consulting practices Setting fees, billing, bookkeeping, and more Whether you’re a retired professional seeking a second career or a corporate consultant ready to get out on your own; whether you want to build a part-time or full-time consultancy, Getting Started in Consulting, Second Edition is an invaluable resource for making your dream of professional independence come true.

Introduction to the Second EditionAcknowledgmentsAbout the AuthorCh. 1Establishing Goals and Expectations: You Will Be What You Decide to Be, Nothing Less, Nothing More1Ch. 2Physical Space and Environmental Needs: Act Like You Have a Business and You'll Have One23Ch. 3Sorting Out the Legal, Financial, and Administrative: First, Let's Kill All the Lawyers47Ch. 4Fundamental Marketing: Creating a Gravity for Your Business71Ch. 5Advanced Marketing: Creating a Brand95Ch. 6Initiating the Sales Process and Acquiring Business: Building Relationships117Ch. 7Closing the Sale: How to Write Proposals and Cash Checks137Ch. 8Establishing Fees: How to Make Them Beg to Pay You More165Ch. 9Moving to the Next Level: How to Grow Your Business Dramatically187Ch. 10What Do You Do with Success? How to Continue to Grow by Paying Back209Ch. 11The Quick Start: How to Hit Consulting Ground Running at Full Speed231App. ABusiness Plan to Attract Investment257App. BSample "To Do" Lists259App. COffice Equipment Recommendations261App. DTrade Associations, Professional Groups, Publicity Sources264App. ESample Biographical Sketch for a New Consultant267App. FSample Position Paper: Accepting Equity for Your Services: Or Why the Craps Tables Suddenly Look Good269App. GSources for Listings and Advertising275App. HSample Magazine Inquiry Letter277App. I101 Questions for Any Sales Situation You'll Ever Face279Glossary291Index295