Intelligent Techniques in E-Commerce

Hardcover
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Author: Zhaohao Sun

ISBN-10: 3540205187

ISBN-13: 9783540205180

Category: E - Commerce

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This comprehensive and in-depth study on intelligent techniques in e-commerce offers a general introduction to case-based reasoning (CBR), e-commerce and intelligent agents. The task of using CBR is introduced by combining CBR with e-commerce and multiple agent simulation from both a mathematical, logical, and business, as well as an information-technology viewpoint. The book develops unified methods, models and architectures for multiagent e-commerce, in particular for multiagent brokerage. The final chapter, Integration of CBR and MAS in e-commerce, ties all the threads together. The material is covered in an easily-accessible way aiming at researchers and practitioners, lecturers and postgraduate students of e-commerce and e-business, information technology or artificial intelligence.

1Introduction1Pt. IFundamentals92Case-based reasoning113E-commerce434Intelligent agents and multiagent systems675A general theory of case based reasoning97Pt. IIInterrelations1616CBR in e-commerce1637Case based reasoning in multiagent systems1918Multiagent e-commerce211Pt. IIIIntegration2439Integration of CBR and MAS in e-commerce24510Concluding remarks27111Bibliography279