Marketing and Selling Your Handmade Jewelry: The Complete Guide to Turning Your Passion into Profit
Marketing and Selling Handmade Jewelry is the only book that focuses specifically on marketing and selling beading and handmade jewelry in the craft market. Viki Lareau provides practical advice and encouragement to do it right and do it with flair. \ \ First Step - Match your design style and time commitment with the appropriate target market.\ Second Step - Learn the nitty-gritty of setting up a home-based business.\ Third Step - Develop a distinctive "look" for brochures, ads, hang tags,...
Search in google:
Straight from a jewelry-business mentor, this guide to entering the bauble business compiles expert knowledge and wide experiences for those looking to take their hobby to the next level. Aspiring businesspeople will gain the advantage of experience from the numerous case studies and engaging personal stories. Starting with the basics of assessing style, time commitment, and target market, the sections progress through business licenses and tax numbers, developing a cohesive presentation for a business, and the fine art of pricing for a profit. Helpful appendices on display suppliers, business and government agencies, and recommended reading complete the handbook, making it a valuable companion for entrepreneurs. Monsters and Critics.com Pricing is always a problem for crafters and here, Lareau's formula comes to the rescue.
\ BeadUniqueThe wealth of useful tips and tricks contained within the pages of the book come to life in stories about women who have been successful at starting and running their jewelry businesses . . . the perfect reference guide for any potential jewelry entrepreneur.\ \ \ \ \ BellaOnline.com Guide to Jewelry MakingOptimistic, but also straightforward, helpful, and honest.\ \ \ Detroit News Crafts BlogIf you're serious about starting a jewelry-making business, then the place to start is with [this book].\ \ \ \ \ Monsters and Critics.comPricing is always a problem for crafters and here, Lareau's formula comes to the rescue.\ \
