Wikinomics: How Mass Collaboration Changes Everything
"Translated into more than twenty languages and named one of the best business books of 2007 by reviewers around the world, Wikinomics has become essential reading for businesspeople everywhere. It explains how mass collaboration is happening not just at Web sites like Wikipedia and YouTube, but also at traditional companies that have embraced technology to breathe new life into their enterprises." Don Tapscott and Anthony Williams reveal the nuances that drive wikinomics and share...
Search in google:
Today, encyclopedias, jetliners, operating systems, mutual funds, and many other items are being created by teams numbering in the thousands or even millions. While some leaders fear the heaving growth of these massive online communities, Wikinomics proves this fear is folly. Smart firms can harness collective capability and genius to spur innovation, growth, and success.A brilliant guide to one of the most profound changes of our time, Wikinomics challenges our most deeply rooted assumptions about business and will prove indispensable to anyone who wants to understand competitiveness in the twenty-first century.
Subtitles 51 Wikinomics 72 The Perfect Storm 343 The Peer Pioneers 654 Ideagoras 975 The Prosumers 1246 The New Alexandrians 1517 Platforms for Participation 1838 The Global Plant Floor 2139 The Wiki Workplace 23910 Collaborative Minds 26811 Enterprise 2.0 288Acknowledgments 317Notes 321Index 341
\ From the Publisher"Sklar is a sophisticated reader whose well-known voice is a smooth platform for the authors' case studies of innovative information sharing . Sklar provides an engaging reading that will make listeners excited." —-AudioFile\ \
