If you've been considering buying a franchise business, franchising expert and consultant Dennis L. Foster gets you started and guides you through all the business, financial, and marketing aspects of establishing a successful franchise, including six proven methods for obtaining financing. The book contains work sheets, charts, and numerous examples and case histories.
Introduction.TILLING.The Financial Proposal.The Business and the Industry.The Marketing Plan.Forecasting Performance.Your Personal Credentials.The Payback Plan.SOWING.Making the Rounds.Venture Capital.ROOTING.Leveraging the Franchisor.The Franchisors.