Real Estate Brokerage: A Guide to Success
Become a successful real estate broker with REAL ESTATE BROKERAGE! With a concentration on successful and innovative recruiting and retention strategies, this real estate text provides you with the tools you need to succeed. Real-life case studies, group discussions, and analysis applications throughout help equip you with the skills you need to establish and manage a successful real estate brokerage.
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Designed to meet the requirements of a real estate brokerage course, this new book concentrates on successful and innovative recruiting and retention strategies - the main focus of any viable real estate enterprise. As an increasing number of salespersons want more of the commission and want more services provided by the brokerage firm, Hamilton addresses the issue of survival for the real estate brokerage. Real-life case studies, group discussions and analysis applications throughout help equip users establish and manage a successful real estate brokerage.
1. Brokerage Management: An Introduction. 2.A History of Real Estate Brokerage. 3.Current Brokerage Trends and Outlooks. 4.Brokerage Regulations and Laws. 5.Characteristics of Talented Brokers and Owners. 6.Office Types. 7.Building Types. 8.Buying vs. Renting. 9.Office Layout. 10.Office Equipment. 11.Office Expenses. 12.Service Offered. 13.Compensation Structure. 14.Hiring Policies. 15.Recruiting Strategies. 16.Retention Strategies. 17.Company Policies. 18.Ancillary Businesses. 19.Exit Strategies. 20.Effective Business Plans. 21.Real Estate Brokerage Case Studies. 22.Exam Questions and Answers.
