Strategic Management and Competitive Advantage
Core strategic management concepts without the excess. \ \ What Is Strategy and the Strategic Management Process?; Evaluating a Firm’s External Environment; Evaluating a Firm’s Internal Capabilities Chapter 4: Cost Leadership; Product Differentiation; Vertical Integration; Corporate Diversification; Organizing to Implement Corporate Diversification; Strategic Alliances; Mergers and Acquisitions; International Strategy\ \ For readers interested in learning the fundamental concepts of...
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Core strategic management concepts without the excess.What Is Strategy and the Strategic Management Process?; Evaluating a Firm’s External Environment; Evaluating a Firm’s Internal Capabilities Chapter 4: Cost Leadership; Product Differentiation; Vertical Integration; Corporate Diversification; Organizing to Implement Corporate Diversification; Strategic Alliances; Mergers and Acquisitions; International StrategyFor readers interested in learning the fundamental concepts of strategic management, without having to skim through pages of irrelevant bulk.
PART 1: THE TOOLS OF STRATEGIC ANALYSIS Chapter 1: What Is Strategy and the Strategic Management Process?Chapter 2: Evaluating a Firm’s External Environment Chapter 3: Evaluating a Firm’s Internal Capabilities End-of-Part Cases 1:1.1 Bally Total Fitness1.2 Wal-Mart Stores Inc. in 20081.3 Harlequin Enterprises: The Mira Decision1.4 True Religion and the Premium Jeans IndustryPART 2: BUSINESS-LEVEL STRATEGIES Chapter 4: Cost Leadership Chapter 5: Product Differentiation End-of-Part Cases 2:2.1 JetBlue2.2 Nucor in 20052.3 The Levi’s Personal Pair Proposal2.4 Papa John’s International, Inc.: 21st Century Growth ChallengesPART 3: CORPORATE STRATEGIES Chapter 6: Vertical Integration Chapter 7: Corporate Diversification Chapter 8: Organizing to Implement Corporate Diversification Chapter 9: Strategic Alliances Chapter 10: Mergers and Acquisitions Chapter 11: International Strategy End-of-Part Cases 3:3.1 eBay Customer Support Outsourcing3.2 Nucleon, Inc.3.3 Cooper Industries’ Corporate Strategy (A)3.4 Louis Vuitton Moet Hennessy: In Search of Synergies in the Global Luxury Industry3.5 Extending the “Easy” Business Model3.6 Ben & Jerry’s—Japan3.7 Aegis Analytical Corporation’s Strategic Alliances3.8 Activision Blizzard
