The Business of Technology: Digital Desktop Publishing (with CD-ROM)

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Author: Susan Lake

ISBN-10: 053844455X

ISBN-13: 9780538444552

Category: Desktop Publishing

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THE BUSINESS OF TECHNOLOGY: DIGITAL DESKTOP PUBLISHING is a concept-based, activity-driven textbook that includes the business aspects of desktop publishing. The text uses generic instructions for its numerous activities with downloadable software-specific instructions for the activities available on the product Web site. End-of-Unit projects reinforce skills learned, apply decision making, and allow students to pull together a portfolio of their work.

The World of Desktop Publishing     2Getting Started with DTP     4Planning Your Document     20Creating Your Document     34Importing Graphics     52Project 1Independent Project: Travel Brochure     71Team Project: Digital Portfolio Newsletter     72Digital Portfolio: Planning the Portfolio; Collecting and Organizing Sample Projects; Journalizing Progress     73Design Principles     74Planning for Focus and Flow     76Understanding Design Elements     91Using Other Design Tools     109Project 2Independent Project: Business Research     131Team Project: Real Estate Critique     132Digital Portfolio: Portfolio Home; Collecting and Organizing Sample Projects; Journalizing Progress     133Typography Principles     134Learning Font Basics     136Selecting Fonts     148Understanding Spacing     162Using Special Characters     173Project 3Independent Project: Podcasting     187Team Project: Designing for Disabilities     188Digital Portfolio: Self-Assessment; Collecting and Organizing Sample Projects; Journalizing Progress     189Communicating with Color     190Understanding Color     192Using Color Libraries and Options     206Distinguishing Print and Web Colors     218Project 4Independent Project: Banner Color     231Team Project: Newsletter Color     232Digital Portfolio: Self Assessment; Collecting and Organizing Sample Projects; Journalizing Progress     233Designing with Images     234Modifying Bitmap Graphics     236Incorporating Vector Graphics     256Using Digital Photography     269Working with Objects     284Project 5Independent Project: Relay for Life Designs     300Team Project: Volunteer Event     301Digital Portfolio: Self-Assessment; Collecting and Organizing Sample Projects; Journalizing Progress     301Business Publications     302Maximizing Production Time     304Using Logos     317Designing Newsletters     326Publishing to a Professional Printing Service     339Creating Yearbooks     356Using the Business of Technology     366Project 6Independent Project: Yearbooks Plus!     376Team Project: Marketing Samples      377Digital Portfolio: Self-Assessment; Collecting and Organizing Sample Projects; Journalizing Progress     378Future Business Leaders of America Phi Beta Lambda     379File Formats     385Glossary     387Index     399